Traditionally, intellectual property has tended to be under-utilised and inefficiently administered. Now, however, stricter international legislation has been introduced which recognises intellectual property rights, assists the administration of those rights and has provided further measures to enforce them. The high technology media industries have been the growth industries of the last decade and the value of those industries is ultimately underpinned by intellectual property rights. These are truly international industries and their “exploitation” of those rights crosses many international boundaries.
Businesses are now developing a greater understanding of the nature of intellectual property and the uses to which it may be put to generate financial returns. Methods for exploiting intellectual property, which create revenue and enhance its investment value, are developing rapidly across a broad range of industries.
Consequently, intellectual property is now recognised as a prime asset and a highly valuable element of a business strategy both for the large organisation and the individual rights holder.
At Stembridge, we understand the true value of intellectual property and the importance of securing ownership of IP rights effectively. Our IP Department is highly experienced in:
- Structuring of IP Rights
- Brand Strategy
- Endorsement & Sponsorship
- Merchandising & Licensing
- Contract Negotiation
For further information on how we can help you, please contact us.